Now, we have sportsbook software providers that essentially loan out their platforms to companies who want to build their own betting website. At the moment, a few names are leading the way in the market and ProgressPlay is near the top. Working alongside BetConstruct, the pair work with some of the biggest names in the industry. According to some sources, the sportsbook offered by these two names includes up to 40,000 different live betting markets and services across over 20 languages.
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Bet £10 get £40 Free Bets
Valid Today
18+. New UK customers (Excluding NI) only. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply. | T&C apply |
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Open Account Offer: bet £10 Get £30
Valid Today
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Registration required. Time limits and T&Cs apply. #ad | T&C apply |
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Bet £5 Get £30 Free Bets
Valid Today
18+ New UK+ROI Customers only. Certain deposit methods & bet types excluded. Min first £5/€5 bet within 14 days of account registration at min odds 1/2 to get 6 x £5/€5 free bets (selected sportsbook markets only, valid 7 days, stake not returned). Restrictions + T&Cs apply. | T&C apply |
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Bet £10 Get £15
Valid Today
1x£5 Sports Bet, 1x£5 Acca and 1x£5 Sub-Cover. Full T&Cs Apply. | T&C apply |
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50% Back Up To £25
Valid Today
18+ New UK Customers Only. Bet £10+ on any sportsbook markets at odds of evens (2.00) or greater. No cash out. Get 50% back of your first day’s losses (from first bet settlement until 23:59) as a Free Bet up to £25, valid for 7 days. Min. 3 bets on different events required, with 2 bets being at least 50% of your largest stake. Place at least 1 bet of £10+ at odds 2.00+ to receive a £5 Free Bet even if your account is up or losses are under £5. T&Cs Apply. GambleAware.org T&C apply |
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New players only. Opt-in required. Min deposit £20. Offer is 100% match bonus up to £50 on your first deposit. Bonus funds can be used on a real money sports bet with minimal odds of 3/4 (1.75 decimal) or higher, any sport except virtuals, boosted odds, handicap, & draw no bet markets. Bonus funds are separate to cash funds and subject to 5x wagering requirement (bonus + deposit). Only bonus funds count toward wagering contribution. Bonus funds must be used within 30 days. Affordability checks apply. T&Cs Apply. BeGambleAware.org #AD | T&C apply |
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*New members only. £10+ bet on sports (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accepted in 7 days, valid 7 days; £20 use on sportsbook, £10 on Bet Builder. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+ | T&C apply |
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18+ New customers only. Place at least 3 settled real money bets of £10 or more at odds even (2.0) or greater. T&Cs apply. GambleAware.org #ad | T&C apply |
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Bet £10 Get £40 Bet
Valid Today
New UK customers. Place a £10 real money bet at min. 2.0 odds within 5 days of deposit. Get 4 x £10 Free Bets: 1 Single, 2 Accas & 1 Bet Builder (min. 3 selections each). Excludes cashout, E/W, Multis, Ineligible Markets & Odds Boosts. Credited after bet settlement. 7-day expiry. T&Cs apply. 18+ | GambleAware | T&C apply |
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Bet £10 get £30
Valid Today
18+. Play safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply. | T&C apply |
11
Bet £10 Get £50 Free bet
Valid Today
18+ New UK + ROI customers only. Certain deposit methods & bet types excluded. Min first £/€5 bet within 14 days of account registration at min odds 1/2 to get 6 x £/€5 free bets (selected sportsbook markets only, valid 7 days, stakes not returned). Restrictions + T&Cs apply. | T&C apply |
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100% Profit Boost First Bet
Valid Today
New customers only. Opt in, deposit £10+ within 7 days. Place a max £10 in-play bet at min odds 1/1 (2.0) within 7 days. Max extra winnings £100. Profit Boost not valid on e-sports or non-UK/IE horse racing.T&Cs & exclusions apply. 18+. | T&C apply |
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Bet £10 Get £20
Valid Today
18+. New Customers only. Min Deposit £10. Min Stake £10. Min Odds 1/1. The qualifying bet must be a single selection only. Free bet added on 1st settlement of any qualifying bet. Free bet is a matched free bet of £20. Free bet expiry is 7 days. 1 Free bet offer per customer. Cashed out bets won’t apply. T&C’s apply. | T&C apply |
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Bet £20 Get £60
Valid Today
New sportsbook customers only. Place and settle a £20+ bet at 2.00+ odds to get 4 x £10 Free Bets. Once settled, place and settle a further £10+ bet at 2.00+ odds to get 2 x £10 Free Bets. Free Bets valid on selected markets/events only. Min odds and restrictions apply. Bet Builder excluded from qualifying bets. 7 day expiry. Stake not returned. One per customer. 18+. T&Cs apply. | T&C apply |
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Bet £10 Get £20
Valid Today
18+, UK only. Deposit and place a £10 cash bet at single or accumulated odds of 1/2 (1.5) or greater and we will give you £20 in free bets. Free bets credited as 4 x £5 bets. 1x Football, 1x Racing, 1x Tennis & 1x Any Sport. Cashed out, Void or 'Draw No Bet' wagers do not qualify for this promotion. Available to customers who register from an Affiliate link only. Available once per customer. Free bets will be credited upon bet settlement and will expire 7 days after being claimed. Full T&Cs apply. | T&C apply |
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Bet £20 Get £10
Valid Today
18+. New customers sign up with code "BET20GET10". Deposit £20 or more and place a £20 bet at min odds 2.0. Get a £10 free bet. Free bets expire after 7 days. Full terms apply. 18+ BeGambleAware.org | T&C apply |
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18+. New players only. Min. deposit £20. Max. bonus bet is £5. Welcome Offer is 50 free spins on Big Bass Bonanza on your first deposit and 50% match up to £50 on your 2nd deposit. To claim the free spins you also need to wager a minimum of £10 of your first deposit on slots. Free spins must be used within 72 hours. Winnings from free spins credited as cash funds and capped at £100. These cash funds are immediately withdrawable. Bonus funds expire in 30 days, unused bonus funds will be removed. Bonus funds are separate to Cash funds, and are subject to 10x wagering the total bonus. Only bonus funds count towards wagering contribution. Affordability checks apply. Terms apply. Please gamble responsibly. BeGambleAware.org | T&C apply |
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Bet £10 Get £10
Valid Today
New Customer Offer – Bet £10 and get 1 x £10 free bet. First bet must be at odds of 2.00+ (single or acca). New customers only. Real money bets only; void/cash-out bets don’t qualify. Free bet credited within 24h, valid 7 days. Winnings paid as profit only (stake not returned). Verification may be required. T&Cs apply. | T&C apply |
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Bet £10 Get £10
Valid Today
Play responsibly. begambleaware.org. First deposit only. £10 min deposit/ £10 sports bet at min odds 1/1 (2.0) grants £10 free bet. 5 day expiry. T&Cs Apply #ad | T&C apply |
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100% up to £30
Valid Today
18+ New players only. Opt-in required. Min deposit £20. Offer is 100% match bonus up to £30 on your first deposit. Bonus funds can be used on a real money sports bet with minimal odds of 3/4 (1.75 decimal) or higher, any sport except virtuals, boosted odds, handicap, & draw no bet markets. Bonus funds are separate to cash funds and subject to 10x wagering requirement (bonus funds). Only bonus funds count toward wagering contribution. Winnings from bonus funds capped at x10 amount credited. Bonus funds must be used within 30 days. Affordability checks apply. Full Terms Apply | T&C apply |
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Up to £25 Free Bet - 50% Back on Losses
Valid Today
New customers registering with Ken Howells after 18 October 2025 (18+) can claim 50% cashback on first-day sports betting losses (up to £25 free bet) by entering code CASHBACK in ‘My Bonuses’ — must be entered or no credit. Qualify with: min £10 first-day net losses, at least 3 separate £10+ bets on different events at odds ≥2.0. First day starts on first deposit; losses = settled stakes minus returns before 23:59. Free bet credited within 24h, must be used in full within 7 days (stake deducted from returns), non-withdrawable, max winnings uplift £250. Sports bets only (excludes casino). | T&C apply |
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Bet £10 Get £10
Valid Today
Place qualifying bet within 7 days of reg (Min £10 at odds of EVS+). 2 x £5 free bets awarded once qualifying bet settles (18+). Full T&C’s Apply GambleAware.org #ad | T&C apply |
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Bet £10 Get £100 in Free Bets
Valid Today
#AD Place a £10 fixed odds Outright bet on a nation to win the World Cup. Once placed, receive 1x free £10 fixed odds bet, 2x free £10 football spread bets. Receive a further free £10 fixed odds bet for every match your chosen nation wins during the World Cup, to a max of 7. T&Cs apply. New customers only. Spread betting losses can exceed deposit. 18+. www.gambleaware.org | T&C apply |
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Bet £20 Get £20 + up to 15% daily profit boost
Valid Today
Full T&Cs apply. New UK customers only. The qualifying bet should be either a Single or Acca (2+ selections) bet, start at £20, have 1.9 or greater odds and must be settled within 7 days of opt-in. The Free bet include: 1 x £20 Free bet any Live or Pre-Match event. Max payout – £500. 7-day expiry. To unlock the offer, complete the first deposit via the banking app secured by Truelayer. Profit boost: One boost per day; claim required. 1 day to claim (by 23:59 UTC+3). Max stake £30. Single bets only. No Free Bets. Profit Boost valid for 24 hrs. Max payout £1,000. Credited within 24 hrs. 18+. BeGambleAware.com | T&C apply |
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Bet £20 Get £10
Valid Today
18+ | New UK customers only. Place a £20+ bet with minimum 3 legs, min 2/1 and receive a £10 Free Bet. The Free Bet will be credited once your qualifying bet settles. Free Bet expires 7 days after being awarded. BeGambleAware.org | T&Cs & Maximum Payouts apply. | T&C apply |
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10% Cashback
Valid Today
New players only | Maximum bonus is 100% up to £100 | Min. deposit is £20 | No max cash out | Wagering is 35x bonus | Maximum bet with an active bonus is £5 | Skrill & Neteller deposits excluded | Cashback applies to deposits where no bonus is included | T&C's apply | T&C apply |
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Bet £10 Get £10 Acca
Valid Today
18+ New Customers only. Place a £10+ bet at min odds 1/1 (2.0). Get £10 in Free Bets, valid for 7 days and must be used on acca with min 5 selections and min total odds of 2.0. Free stake not returned with winnings. Use code ACCA10 on signup. Bangers N'Cash rewards are a separate promotional scheme and must be opted into during the weekly promotional period via the BetWright Rewards Section T&Cs apply. GambleAware.org. | T&C apply |
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50% Back as a Free Bet up to £25 on First Day Losses
Valid Today
New customers only, 18+, 3 bets of £10+ at odds of evens or greater. Max Free Bet: £25, credited within 24 hours. Free Bet valid for 7 days. T&Cs Apply. BeGambleAware.org | T&C apply |
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Bet £10 Get £30
Valid Today
*New members only. £10+ bet on sports (ex. Virtuals) 1.5 min odds, settled in 1st 14 days. Free Bets: accept in 7 days, valid 7 days; £20 use on sportsbook, £10 on Bet Builder. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+ | T&C apply |
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Bet £10 Get £10 Free Bet
Valid Today
18+. Gamble Responsibly. Gambleaware.org. first deposit only | £10 min deposit | qualifying bet: min £10, on any ACCA or Bet Builder (2+ selections) with min odds 6/4 (2.5) on selected sports | £10 Free Bet: 2+ leg ACCA or Bet Builder (2+ selections), min odds 6/4 (2.5) | 7-day expiry | T&Cs Apply. | T&C apply |
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Bet £10 Get £40
Valid Today
New customers: Deposit £10+ within 7 days and place a sports bet. Get 4 x £10 Free Bets (2 x £10 Bet Builders & 2 x £10 Sports Bet). Valid 7 days. Min odds apply. Excludes virtual sports, esports and non-UK/IE horse racing. 18+. T&Cs apply. | T&C apply |
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Bet £10 Get £30
Valid Today
Available to verified customers residing in the UK. Opt-in is required. Place your first bet of £10 at minimum odds of 1/1 on any sports market within 7 days of registering. Get £30 in Free Bets (1 x £10 Horse Racing Free Bet + 1 x £10 Football Acca Free Bet + 1 x £10 Basketball Acca Free Bet )T&Cs apply. 18+ Please gamble responsibly. T&C apply |
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New customers online only. Bet a min £/€10 at odds of 1/1 (2.0) or greater across sports or racing within 7 days of registration to qualify. Receive £/€20 Tote Credit, £/€10 Free Sports Bet within 48 hours of qualifying bet settlement. Qualifying bet is the first racing pool or sports bet added to bet slip. Voided/non-runner bets will not qualify; subsequent bet will be qualifying bet. 7-day expiry. 18+. One per customer. Selected customers only. Full T&Cs apply. Gambleaware.org | T&C apply |
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Bet £20 Get £21
Valid Today
New customers only. Applies to the 1st deposit using code WELCOME7. Min deposit £20. Min qualifying bet £20 at odds 1/1 (2.0). Cash‑out not permitted. Bonus Bets issued as 1×£7 BB (any sport excl. Virtuals), followed by 1×£7 BB (Horse Racing, SP/EW excluded) and 1×£7 BB (Football ACCA, min 4 selections, min odds 4.0). Bonus Bet stake not returned. Bonus Bets valid 5 days from credit. Max winnings £500 / £500 / £100 per Bonus Bet. One per customer. General T&Cs apply. BeGambleAware.org | 18+ | T&C apply |
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100% up to £30
Valid Today
18+. New players only. Opt-in required. Min deposit £20. Offer is 100% bonus match up to £30 on your first deposit. Bonus funds can be used on a real money sports bet with minimal odds of 3/4 (1.75 decimal) or higher, any sport except virtuals, boosted odds, handicap, & draw no bet markets. Bonus funds are separate to cash funds and subject to 5x wagering requirement (bonus). Only bonus funds count toward wagering contribution. Bonus funds must be used within 30 days. Affordability checks apply. Terms apply. BeGambleAware.org | T&C apply |
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Capital Gains
Valid Today
18+. Terms apply. BeGambleAware.org | T&C apply |
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Bet £10 Get £40
Valid Today
New customers: Deposit £10+ within 7 days and place a sports bet. Get 4 x £10 Free Bets (2 x £10 Bet Builders & 2 x £10 Sports Bet). Valid 7 days. Min odds apply. Excludes virtual sports, esports and non-UK/IE horse racing. 18+. T&Cs apply. | T&C apply |
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Bet £10 Get £30
Valid Today
18+ New customers only. Place a £10+ bet at min odds 1/1 (2.0) within 14 days of sign-up. Get £30 in Free Bets, valid for 7 days on selected bets only. Free stake not returned with winnings. T&Cs apply. BeGambleAware.org | T&C apply |
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Bet £10 Get £50 in Free Bets
Valid Today
New customers only. Register, deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply. | T&C apply |
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Best Odds Guaranteed on UK & Irish Racing
Valid Today
18+. Terms apply. BeGambleAware.org | T&C apply |
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Bet £20 Get £20
Valid Today
Requires either a single bet pre-live of min odds 3.00 (2/1), a maximum of 21.00 (20/1), or an acca bet of the same odds, with each leg being at odds of 1.50 (1/2) or more. Qualifying bet must be settled 7 days after the bonus is selected. Free bets returned as 2x £10 bets. Free bets to be used on 3+ accas with Minimum odds of 1.50, maximum odds of 21.00, and each leg at odds of 1.50 or more. Free bets are Valid for 7 days after being granted. | T&C apply |
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Bet £10 Get £40
Valid Today
New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 and get a £5 Football Bet Builder and £5 Golf token upon settlement. A £10 Multiple, £5 Horse Racing Multiple, and £5 Football Bet Builder token after 24 hours. A further £10 Multiple token after 48 hours. Minimum 3 legs. Full T&Cs apply. 18+. BeGambleAware.org. | T&C apply |
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Bet £20 Get £10 in Free Bets on Star Sports!
Valid Today
18+ New customers only. Bet £20 (or more) EVS (2.0) or greater Get 2 x £5 Free Bets. 1 x £5 Free Bet paid automatically & following £5 Free Bet after 24hrs. Min Free Bet odds 4/1 (5.0) on accumulators Trebles & upwards. Expires after 24hrs. Full T&Cs apply. GambleAware.org | T&C apply |
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Get up to £40 in Football Free Bets
Valid Today
18+ New customers only. Opt in and bet up to £40 (min. £20) via mobile or app on any football (odds 1/1+) within 7 days of registration. Get up to £40 in free bets on selected markets, which expire in 7 days. T&Cs apply. GambleAware.org | Please gamble responsibly. T&C apply |
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Get £10 Weekly Free Bets
Valid Today
Punters can receive up to £10 in free bets per week with the loyalty bonus. Place 5 x £5+ bets for a £5 Free bet. Place 10 x £5+ bets and receive a further £5 free bet. | T&C apply |
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50 cash spins extra with your first deposit!
Valid Today
New players only | Deposit & wager at least £10 to get free spins | Free Spins winnings are cash | No max cash out | Eligibility is restricted for suspected abuse | Skrill deposits excluded | Free Spins value £0.20 per spin | Free Spins expire in 48 hours | | T&C apply |
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£5 Free Bet When You Bet £20
Valid Today
Place a £/€20+ Horse Racing Acca (min 3 legs, odds 1/2+) from 29/09/25 – 02/10/25 & get a £/€5 Free Bet, every day. First qualifying bet only, placed after 12pm on 29/09/25. Free Bet credited by 2pm the day after your qualifying bet has settled, valid for 72 hours. Full T&Cs apply. | T&C apply |
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100% Back Up to £30 as a Free Bet
Valid Today
18+ New customers only. Registration required. Valid on your first combo bet (minimum 3 selections, minimum odds of 1.40 per selection, minimum bet of £5). If you lose, you receive a 100% refund up to £30 as Free Bet. Free bet valid for 7 days. The Free Bet can be used on a combo bet with at least 2 selections, minimum odds of 1.50 per selection and maximum odd of 5.00, Football only. Terms & Conditions apply. Gambling can be addictive. Please play responsibly. | T&C apply |
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Get £20 in Free Bets
Valid Today
New players only. Bet £10 min. odds 1/1 (2.00) to get 4 x £5 Free Bets: 1 x £5 Football Bet Builder, 1 x £5 Football Acca, 1x £5 Horse Racing Acca & 1 x £5 Tennis In-Play. Valid 7 days. Exclusions and T&Cs apply. | T&C apply |
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100 Cash Spins on Wanted Dead or a Wild with your first deposit
Valid Today
New players only | Deposit & wager at least £10 to get free spins | Free Spins winnings are cash | No max cash out | Eligibility is restricted for suspected abuse | Skrill deposits excluded | Free Spins value £0.10 per spin | Free Spins expire in 48 hours | T&C apply |
The Story of ProgressPlay
After starting in 2012, ProgressPlay quickly made progress in the market and obtained licenses for both Malta and the United Kingdom. As a result, any customers of ProgressPlay websites can be confident that they abide by the laws of two of the biggest regulators:
- United Kingdom Gambling Commission
- Malta Gaming Authority
In 2020, the service is a leader and tends to have a reputation for two things in particular; a leading white-label service as well as positive customer satisfaction. Working with companies in a host of countries, all customers who play on ProgressPlay sportsbooks are impressed by the smooth, sleek experience. As far as white label solutions go, companies are guaranteed to have happy customers with this provider.
In recent times, the focus of the industry has shifted towards the mobile world, and ProgressPlay navigated this transition beautifully. They appreciate that a desktop-focused website isn’t necessarily the way to go when a high percentage of players are placing sports bets on tablets and mobile devices. Therefore, they invested in performance across all devices and have been rewarded as a result. As long as the customer has a good internet connection, they will enjoy a smooth and engaging experience from wherever they may be in the world.
Itai Lowenstein, the Chief Executive Officer of ProgressPlay, has plenty of experience and continues to lead the company using an unparalleled passion. Looking back at Lowenstein’s history, it includes half a decade with 888 as the Casino Director, Head of Promotions, and Head of Operation. Additionally, he was the CEO of Kamay Holdings for three years, a company with the following websites under its umbrella; Supro Casino, Lucky Ace Poker, and Lucky Ace Casino.
However, experience and dedication run all the way down through the ProgressPlay team, and this is clear to see with the innovative services on offer. All clients have a reliable and professional team to ensure a positive and engaging experience for all customers. As mentioned in the introduction, customer satisfaction is a key element of the ProgressPlay service, and this is often what sets them apart from others in the niche.
ProgressPlay and Mobile Experiences
We mentioned that mobile experiences are high on the list of priorities for ProgressPlay, and this is why we want to focus on this part of the service. As part of the marketing efforts, ProgressPlay has used the following tag line:
‘You deliver the punters and we will deliver the action’
To deliver the action, ProgressPlay use HTML5 and thin AngularJS technology. This is one of the reasons why dozens of casinos and betting websites have chosen ProgressPlay as their software provider. We’re focusing on sportsbooks mainly in this guide, but this technology is also essential for a smooth and rewarding casino experience.
For betting websites that want to focus on mobile and tablet services, ProgressPlay are a wise choice. They use advanced gaming technology to ensure that bettors can log into their accounts and place bets quickly while on the go. Each month, the service offers 30,000 live matches, 55,000 pre-match events, and over 140 different sports.
Why Are Clients Choosing ProgressPlay?
When a company wants to launch a sportsbook, it’s important to compare the different providers and choose one that offers the most value. Where does the value come from with ProgressPlay?
1. Return on Investment and Cross-Selling Possibilities
Starting from a business perspective, ProgressPlay offer a strong ROI (return on investment). In other words, those who choose this provider are normally able to recuperate their money (and more!) within a good timeframe. Thanks to the mobile-first attitude and the sleek experience, the end customer is happy, and this keeps ProgressPlay’s own clients happy.
One of the ways services get their money back is through expansion into casinos and other services. Over the years, we’ve seen plenty of companies start with a sportsbook before then opening a casino (or vice versa!). At ProgressPlay, they have the services for both, and this means effortless scaling. If a betting website were to choose a solution with only a sportsbook, they would then encounter problems when wanting to expand.
2. Customer Acquisition Functionalities
For brands that already have a reputation, getting customers onto a sportsbook is relatively easy. A simple Tweet could probably bring in more customers in an hour than a company with a blank slate gets in the first month. Therefore, some companies creating a betting website will need help with customer acquisition, and this is where ProgressPlay come in.
ProgressPlay have often spoken of their CRM (customer relationship management) software, and the platform itself helps with many different optimisation tools. For example, clients have access to:
- Dedicated VIP Team – These days, it’s important to reward loyal customers otherwise they will go elsewhere. ProgressPlay help new betting websites create the right VIP system to reward the players that contribute on an almost daily basis.
- Preferable Contact Settings – Some people like to get a message on the betting website, others like to receive SMS messages and emails. ProgressPlay help websites to cater to each individual’s need (this prevents sending emails to people who will get frustrated by the practice!).
- Funnel Optimisation – For those with little marketing experience, a ‘funnel’ is essentially the pathway a customer takes between first hearing a brand name and becoming a customer. For example, they might see the name on social media or an ad. From here, they click on the website, look at online reviews, head onto social media, and then sign up. ProgressPlay services ensure that clients have a smooth funnel through which leads pass to become loyal customers.
- Player Retention Services – Getting a new customer through the funnel is only half the battle, the amount of competition in the market these days means we need to look after all customers to prevent them going elsewhere. This is another important feature of the ProgressPlay service and why many clients are choosing this provider for their own websites. Player retention services include brilliant welcome bonuses, customer flexibility, and lots of available markets.
3. All-Device Experience
We’ve placed a heavy emphasis on the mobile experience from ProgressPlay in this guide, but we also shouldn’t understate the fantastic desktop service. The reason ProgressPlay is a great choice for scaling is that clients can tailor the service depending on what they need. For example, they can offer players four ways to view the web page; Asian, Classic, Combo, and Modern. Also, they can adjust the currency and the language depending on the user base they want to generate. Considering this occurs across all devices, it’s no wonder ProgressPlay is a market leader.
4. Advanced Technology
Since the launch in 2012, ProgressPlay have continually invested in technology. The result? State of the art capabilities including the API integration interface, detailed HTML (HyperText Markup Language) formats, and informative T&Cs features for all clients. What’s more, clients can also access effective promotional content for customers. Clients can base promotions on market research and player engagement. If customers engage with a particular promotion, this data is stored for future use and recall.
5. Big Partnerships
Earlier, we mentioned the partnership between BetConstruct and ProgressPlay, and this grew in importance for the latter in 2019. At this time, BetConstruct decided to use ProgressPlay to launch Online Betting Ltd. Not only do clients and new betting websites trust this white label platform, but other industry giants are also trusting ProgressPlay.
ProgressPlay – A Growing White Label Software Provider
With all the right licenses, ProgressPlay offer various turnkey solutions for businesses who want to launch a sportsbook. As well as the foundation of the sportsbook, they go above and beyond with a CRM tool, operations assistance, customer retention systems, and advanced payment processes. Sportsbook operators have access to a caring customer support team, and this ensures a positive relationship (which is always good for the happiness of bettors!). Sometimes, when working with a white-label, a fragmented relationship leads to a poor experience for customers. With ProgressPlay, this is incredibly unlikely due to the attentive and professional nature of the service.